
In 2010, Carex Group began its journey in Malmö, Sweden, with a simple belief: that beauty should be safe, effective, and responsibly made. From our first steps, we set out to combine the best of nature and science, creating skin & hair care solutions that people could trust in their everyday lives.
Over the years, our story has grown. Today, we operate not only in Malmö, Sweden but also in the Netherlands, Turkey, USA and the Algeria while our products are available in over 40 countries worldwide bringing our vision of clean beauty to a global stage. Every product we create carries our commitment to sustainability from ethically sourced ingredients to environmentally conscious manufacturing and clean, effective formulations.
At the heart of Carex Group are our core values: integrity, innovation, care, curiosity, and collaboration. These guide us as we develop products that perform exceptionally while respecting people and the planet.
At Carex Group, we create beauty that is safe for you, better for the world, and guided by a promise that shapes everything we do.

To harness the healing power of Nordic nature in scientifically proven cosmetics that improve well-being and protect the planet.

To merge the purity of Nordic nature with scientific innovation in every product we create, offering safe, effective, and sustainable beauty solutions for people around the world.

To lead the global transformation toward responsible, sustainable, and science-driven clean beauty.